Aussies holidaying at home
January 01, 2016
With the Australian Dollar losing ground to other major currencies, many families are opting to spend these school holidays on our own shores.
A survey conducted by LJ Hooker found a
massive 62 per cent of offices that manage holiday properties have seen higher demand for holiday rental accommodation this year, compared to last year. In addition, as of the end of October 2015, 17 per cent of respondents had already rented 100 per cent of their holiday rental properties for the Christmas/school holiday period, while a further 53 per cent have leased between 75-99 per cent.
The survey also looked to uncover what the key attractions are for holiday makers visiting certain destinations. As expected, outdoor experiences overwhelming won. This saw fifty-five per cent of respondents say the beach and/or lake was the key driver of holiday makers coming to their region while a further 20 per cent said it was the bush walks/wildlife explorations.
Looking at the specific rental accommodation that holiday makers choose, surprisingly, proximity to public transport ranked as the most important factor. This was followed by pet friendly, a pool and nightlife.
According LJ Hooker National Research Manager, Mathew Tiller the outlook is very positive for tourism and holiday market around the country over the next 12 to 18 months.
“Economists are forecasting that the Australian Dollar could fall to around US$0.65 over this period. This is expected to see vacancy rates for holiday rental properties remain low as domestic holiday makers look to take more vacations closer to home,” he said.
“This also provides a new range of opportunities for property investors. The holiday markets, generally, are more affordable and are higher yielding than their capital city counterparts.”
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