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LJ Hooker named the industry digital dominator

On Jun 17 2016


LJ Hooker, Australia’s number one real estate brand, has taken out the award for Digital ...

LJ Hooker, Australia’s number one real estate brand, has taken out the award for Digital Presence of the Year at the recent industry awards, cementing the group as the benchmark in the digital arena.

 

The award, announced at the fourth annual Real Estate Business (REB) Awards at Star City, recognises the agency that most maximised its digital footprint throughout 2015, using a number of digital platforms to win more listings and sell more properties.

 

LJ Hooker CEO, Grant Harrod said the real estate industry was highly exposed to the digital transformation and so keeping ahead of the digital space was paramount to any real estate business.

 

“While real estate remains a people-driven business with the customer at the heart of everything we do, our industry is underpinned by world-leading digital support and innovation,” Mr Harrod said.

 

“That is why winning this prestigious award is of paramount importance to the network and further cements us as the leader in the digital arena.”

 

LJ Hooker has honed a two-tier digital strategy that connects its customers with real estate opportunities including; through organic content like e-magazines, research reports, and property infographics as well as a social advertising platform generated through an exclusive arrangement with major digital players.

 

“Our digital strategy is underpinned by the strength of our website, email communications, search engine optimisation, social media presence and video content to ultimately help our customer connect with their real estate dream,” Mr Harrod said.

 

In addition to Digital Presence, LJ Hooker Sunnybank Hills was also named Property Management of the Year – 7 or more property managers and Captain Alex Lambros of LJ Hooker Home Loans Eastern Suburbs took home the gong for Residential Mortgage Broker of the Year for the second year in a row!
 

LJ Hooker won more awards than any other network or business on the night.

 

Other finalists on the night, included:

•       Emily Hay, LJ Hooker Freshwater (Rising Star)

•       Kate Bailey, LJ Hooker Sunnybank Hills (BDM of the Year - Property Management)

•       Emily-Jane Megraw, LJ Hooker Nerang (Office Administrator of the Year)

•       Lisa Moore, LJ Hooker Forest Lake (Office Administrator of the Year)

•       Sarah Sunn, LJ Hooker Freshwater (Office Administrator of the Year)

•       Phuong Nguyen, LJ Hooker Woodville (Newcomer of the Year)

•       LJ Hooker Freshwater (Property Management of the Year – 6 or less property managers)

•       LJ Hooker Claremont (New Office of the Years)

•       Mellissa Gibson, LJ Hooker Cessnock (Property Management of the Year - Regional)

•       Michelle Lucas, LJ Hooker Freshwater (Property Management of the Year – Metropolitan)

•       Bryce Gibson, LJ Hooker Cessnock (Principal of the Year - Regional)

•       Michael Fenn, LJ Hooker Greenwith (Principal of the Year – Metropolitan)

•       LJ Hooker Nerang (Sales Office of the Year – Regional)

•       LJ Hooker Sunnybank Hills (Sales Office of the Year - Metropolitan)

•       LJ Hooker Mosman (Sales Office of the Year - Metropolitan)

•       Mark Peel, LJ Hooker Woolgoolga (Sales Agent of the Year – Regional)

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