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LJ Hooker launches 2018 with biggest ever campaign drive - $2 million up for grabs in prize wheel

LJ Hooker launches 2018 with biggest ever campaign drive - $2 million up for grabs in prize wheel

By Ryan Ellem on Jan 31 2018


Leading real estate network LJ Hooker has kick started its sales agents' and property managers' 2018 growth strategies through the brand’s largest ever customer offer.

LJ Hooker has brought back its highly successful Prize Wheel which this year offers one lucky vendor and landlord the chance to each win $1 million to spend with LJ Hooker. The Wheel hosts a suite of other rewards as well.

The network last offered the Prize Wheel in spring 2016, based on forecasts it directly added $31.6 million in sales revenues for our offices.

LJ Hooker Head of Marketing Heather Hilton said this year was the first time the brand had offered a campaign which equally targeted home owners and investors.
"The $2 million New Year campaign is the largest customer-focused offering we’ve ever implemented," said Mrs Hilton. 

"In 2016, we armed our sales agents to go out and engage the marketplace with the Million Dollar Prize Wheel, and the reception they received was overwhelming.

"This year, we’ve doubled the offer to provide our property management division with the same entrée to customers, and we’re confident landlords will respond similarly."

Between February 1 and April 30, sellers and landlords each have separate chances to spin LJ Hooker's Prize Wheel, which contains a suite of rewards headed by the grand prizes of $1 million to spend with LJ Hooker.

This year, the brand refreshed the 2016 concept by introducing several components to entice sellers and investors to further embrace LJ Hooker’s unique real estate offering.

"Any home owner who has a market-update of their property with an LJ Hooker agent will have a single chance to be randomly selected to spin the Wheel," said Mrs Hilton.

"But if that owner goes on to list their property with one of our offices, they’ll receive another five chances to spin the wheel; if they choose to go to auction, they'll receive a massive 11 entries into the draw to win $1 million or another outstanding prize.

"Landlords also have added opportunities to increase their chance of being selected to spin the wheel. Anyone who has a market-update of their rental property will receive an entry into the prize draw, but anyone who shifts the management of their investment to LJ Hooker will receive five tickets in the draw; that places our property managers and BDMs ahead of their competitors to bolster their rent rolls in 2018."

For further information on the prize and its terms and conditions, visit win.ljhooker.com.au

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