Prominent Gold Coast office marks a new era with five-year renewal

LJ Hooker Broadbeach has entered a new phase of growth after signing a five-year renewal with the iconic brand, cementing its long-standing position in one of the Gold Coast’s most competitive real estate markets.

The agency credits its prominent Broadbeach shopfront for driving strong enquiries and sales, particularly across luxury off-the-plan developments.

Licensee and Director Matt Conduit has been based at the same location for almost two decades, with the past 12 years spent as part of the LJ Hooker network. His long-term friend and colleague, Dean Muldoon, joined the team in 2016 and has recently stepped into a director role.

“Digital marketing is obviously very important; however, we have nearly sold as many apartments in our new developments from customers walking into our shopfront and direct referrals as we have from enquiries from real estate portals,” said Mr Conduit, who is a member of LJ Hooker’s exclusive Life Achiever Club, operating in the top 10 per cent of the network for a decade.

“Being situated in the middle of Broadbeach, in such a prominent location, and dealing face to face is a unique part of our business; there are always people stopping to look in the window at our offices.

“That’s when we will go out and have a chat with them, often they will come inside with their questions and to seek further information, one thing leads to another, and they often end up with the best possible souvenir of the Gold Coast – a new property.”

Head of Network Australia, Christopher Keating, congratulated LJ Hooker Broadbeach on renewing its franchise agreement with Australia’s most iconic real estate brand.

“Matt was running a very successful independent boutique agency, Conduit Agencies, for several years prior, yet could also see the added benefits of being part of a much larger and connected network,” Mr Keating said.

“The success of the agency is not only anchored in a high-visibility main street location but also operates under a brand that people instantly associate with real estate expertise. This combination gives potential clients confidence before they even walk through the agency doors.

“The Gold Coast is an exciting, high-growth market with strong demand from both owner-occupiers and investors. Matt and Dean work with quality developers, reflecting their strong industry relationships built through years of consistent performance.”

The business, which employs 10 staff members, is a top-performing agency for its size and currently holds $170 million worth of exclusive stock.

Mr Muldoon believes their detailed support, which includes regular monthly updates to all their buyers during construction, has added to their success.

LJ Hooker Broadbeach exclusively markets on average two new projects per year, typically made up of around 60 apartments. Their latest offering, Lanni Mermaid Beach, which settles in January, has a starting price of around $1.8m for a two-bedroom apartment. The agency also sells existing properties and has a property management division.

“We are very happy with LJ Hooker - it is a household name and brand,” Mr Muldoon said.

“When people see the name on the top of our shopfront, they know exactly what we are offering; there is no confusion, and that is part of the benefits of being part of such a big network.

“We are also fortunate to be working with very reputable developers with a long history of delivering quality buildings. While there is strong demand, there is also strong competition in the marketplace. It is important to connect the right people to the right property to ensure consistent results and referrals.”