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Be part of the most connected real estate group

Discover the Power of Genuine Leads

Join LJ Hooker for Exclusive Access to over 10,000 Seller Leads generated for our network annually.

Become part of our vibrant community where recruitment assistance is just the beginning. Experience unparalleled growth strategies and direct support from our dedicated team.

At LJ Hooker, growth isn't just a goal, it's our passion. Elevate your real estate aspirations with us today.

Accelerate your Success

Complete your contact details for a confidential chat with our experienced strategic growth specialists

From Agent to Entrepreneur: Who Is Coaching You Through the Journey?

In a three-part series Christine Mikhael, CEO of the LJ Hooker Group, shares firsthand experience for agents and independents to navigate business challenges and to accelerate their success.

Two top business owners share their story

The LJ Hooker group is proud to have welcomed a 4th generation family business to our powerhouse brand. After 83 years as an independent agency, the business owners, Tony and Peter, realised they were missing out on opportunities to attract new clients who were seeking a recognised and trusted brand.

Since joining the LJ Hooker Group they’ve seen a significant increase in the sales income, as well as attracting new agents and converting leads from our Always On lead generation campaign.

Hear about the experience in their own words in the video.

Why it pays to tap into the power of LJ Hooker

In the fast-paced world of real estate, agents depend on a steady flow of qualified leads to expand their customer database and increase revenue. That's why forward-thinking brands like LJ Hooker heavily invest in providing comprehensive lead generation support to its network.   

In the 11 months to May 2023, LJ Hooker provided more than 8,500 sales leads to its national network, with a potential pipeline of $33 million1 in GCI. This represents a noteworthy 9% increase from the previous year, demonstrating that leads can still be obtained regardless of market conditions – with the right tools and resources.  

Recognising the challenges agents face in finding new prospects, LJ Hooker strategically invests in an “Always On” approach to effectively cut through the noise on digital channels and ultimately deliver high-quality leads to our agents.  

An office that has benefited from this approach is LJ Hooker Craigmore | Elizabeth | Salisbury in South Australia, having received 135 leads in 11 months and successfully converting 10% into listings with approximately $169,0002 in GCI.  

Sales agent Andrew Rose said: “It's vital for corporates to give their offices a push to succeed. Everyone has their standard practises in place, but it’s the additional spend by corporates that help get agents in front of more people to form connections.   

“Even if those connections don’t pay off immediately, there are positive signs that with the right nurturing, they will result in listings within 12 months. So, essentially, we can create a solid database of potential sellers.  

“For us, the systems and technology that is readily available to us through LJ Hooker is what makes a big difference. Once we’re in the living room, we leverage tools such as the LJ Hooker App to showcase to our customers how we can better service them throughout their real estate journey.   

“And the LJ Hooker brand name holds immense sway in converting leads into listings. It’s a well-recognised and trusted name. Nearly everyone has encountered LJ Hooker throughout their life –whether it be renting, property management, buying, or selling – it’s synonymous with real estate.”  

In an era where technology has transformed the way real estate professionals connect with customers, LJ Hooker’s "Always On" digital approach ensures a continuous and consistent presence in the market and offers several benefits for our network through ongoing brand awareness and uplift.  

General Manager of Network Australia Stephen Mutton said: "We understand that lead generation is the lifeline of every successful real estate business.   

“In conjunction with our "Always On" digital lead generation approach, we implement tailored marketing campaigns during peak selling seasons. These initiatives not only capture a higher volume of leads, when consumers are active in the market, but also help build a robust pipeline for our network of offices.  

“We also set up our agents for success by offering them in-depth training, available all-year-round, to assist them in lead conversion. LJ Hooker’s commitment to equipping agents with the essential skills and knowledge they need to excel sets us apart as a brand.  

“It just goes to show the role corporates can play in lead generation and sales support to help their networks thrive in today's competitive market.”

1 Based on an average conversion of 30% and average GCI $13,000 (based on the Australian average house price). 

2 Based on an average GCI $13,000 (based on the Australian average house price). 


Why LJ Hooker

95 years. 400 offices. 4000 people. 1 iconic brand.

We empower people to achieve more than they ever imagined, taking them places they never thought possible.

Established in 1928, LJ Hooker has grown to become Australia’s most iconic real estate network*.

Supporting this #1 position, LJ Hooker has consecutively won Real Estate Business’ Australian Major Network of the Year, Marketing and Digital Network of the Year, and Training and Education Program of the Year.

*Qualtrics, 2021

Our Strategy

As LJ Hooker approaches its centenary in 2028, we’ve set our strategy for significant and sustainable growth.

This strategy is called LJH100, and our vision is to be Australia and New Zealand’s most profitable at-scale network to lead the industry into the next 100 years.

Being profitable means we can reinvest back into our people, innovation, growth, performance, training, events, and fun, to create our exciting future together.

At-scale means we can negotiate valuable enterprise agreements, create greater internal referral opportunities for our offices and their teams, and impact and influence industry decisions to take a true leadership position.

Underpinning this strategy are five core advantages we will deliver to our offices:

People Advantage

A high-performance, high-trust culture that’s empowered, motivated, and connected like no other. 

The strength of our executive, corporate team and our network is built on decades of experience in the property sector combined with high-performing specialists in their field with the drive and determination to see you succeed.

Our learning and development and awards and recognition programs support business and individuals’ continual growth and development, so you are the best in the industry and performance is celebrated across all areas in our network.

Operational Advantage

Unrivalled people, platforms, technology, and support to run a high-performing, efficient, and profitable business. 

Our genuine, dedicated, and experienced real estate operations and business solutions team ensures that your office is successfully set up for launch and continues to provide one-on-one support tailored to your growing business and people needs.  

We continue to explore new platforms and technology, providing the best solutions to run and grow your business, flexibility to choose, and creating time and cost efficiencies so that you can focus on growing your business.


Experiential Advantage

Partnering with our super-brand connects you with more customers and gives you access to a business partner with superior commercial intelligence, market knowledge, and the determination to succeed.

Our dedicated Network Performance Team and business and corporate support proactively partner with you to maximise our ecosystem and provide tailored recommendations to drive growth and performance. 

Our industry-leading brand marketing, advanced digital marketing experience, and lead generation initiatives connect our brand and deliver high-intent customers nationally and in your local markets.

Scale Advantage

Our Australia and New Zealand businesses' strategic sustainable growth and scale see everyone reap the benefits. 

The power and attraction of our super-brand enable us to align with strategic business partners to provide access to the latest service offerings, platforms, and technology, allowing LJ Hooker to be an early adopter and cost and time efficiencies to your business. 

Our Strategic Growth Team continually explores network and local growth opportunities to scale our franchise and helps offices recruit.


Reputational Advantage

A good corporate citizen, that builds unparalleled trust with our customers, clients, and brand. 

We continue to build the reputation of the LJ Hooker Group brand daily with our customers and community, manage industry body and government relationships, and promote your successes in national, local, and industry media, keeping LJ Hooker Group top of mind with consumers. 

Since 1928, the LJ Hooker Foundation has raised more than $8.85 million* for worthwhile causes making a difference in our local communities around Australia.

*Source: https://ljhookerfoundation.org.au, February 2023

Our Values

1. Commitment Icon

To each other, our commitment to you, and your commitment to the brand. Commitment to your team, commitment to collaboration and commitment to open communication

2. Ambition Icon 2

To achieve, to grow, to lead. Ambition to be better, to be persistent and ask ourselves and our teams, what am I up for, how far can I stretch myself and how determined am I to make a difference

3. Responsibility Icon

To each other, to your families, to our families, to our communities, to our brand and reputation and to the environment.

4. Excellence Icon

To best practice, to raising the bar, to lifting our standards, to exceed expectations, to deliver on what we promise.

office results

Our Monthly Highlights

agent results stats
Total Leads
Share of Voice
Total Social Impressions
Total Website Visitors
Support requests solved
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How we can help you

Our goal is to continuously add value to our customers  through our expertise in marketing and corporate affairs, support, compliance, business intelligence and operations. 
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Systems Training

Where we are looking for offices

New South Wales

– Blue Mountains
– Central Coast
– Central NSW
– Newcastle
– Northern NSW
– South Coast
– Southern NSW
– Sydney Metro

Western Australia

– Baldivis
– Ballajura
– Bassendean
– Bayswater
– Beechboro
– Bridgetown
– Byford
– Cable Beach
– Duncraig
– Forrestfield
– Fremantle
– Hamersley
– Margaret River
– Mosman Park
– North Perth
– Rivervale
– Singleton
– Winthrop

South Australia

– Aberfoyle Park
– Aldinga
– Blackwood
– Christies Beach
– Clovelly Park
– Flagstaff Hill
– Glenelg
– Hallett Cove
– Marion
– Mitcham
– Morphett Vale
– Port Noarlunga
– Torrens Park
– Victor Harbour
– Woodcroft


– Brisbane West
– Inner City Brisbane
– North Brisbane
– South Brisbane
– East Brisbane

– Logan
– Northern Rivers (NSW)
– Sunshine Coast
– Gold Coast
– Gympie


– Ararat
– Ballarat | Bendigo | Daylesford
– Bayside Melbourne
– Box Hill | Doncaster
– Brunswick
– Chadstone
– Clayton | Mulgrave
– Colac
– Frankston
– Glen Waverley
– Healesville
– Lorne
– Maffra
– Mentone | Cheltenham
– Mornington
– Orbost
– Portland
– Preston
– Sale
– Shepparton
– Sunbury
– Sunshine | St Albans
– Traralgon
– Wangaratta
– Warburton
– Warragul
– Warrnambool


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Australian Capital Territory

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Northern Territory

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See what the properties around you are worth

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We're ahead of the competition

Steve Mutton - GM Network Australia

In today's ever changing real estate world, having the ability to access a learning and development environment such as Lighthouse, puts all of our LJ Hooker family ahead of the competition. We look forward to supporting your learning journey and welcome your feedback.

Steve Mutton - GM Network Australia

#1 Share of Voice

Sarah Dickson - GM, Corporate Affairs

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Sarah Dickson - GM, Corporate Affairs